If you are opening a new business, you need to advertise. Fortunately, there are many ways you can do this, from putting out flyers to setting up a website. Another way to advertise is to put out outdoor signs. This can help save you money, as you will only have to purchase the sign and then let it do the work for you. Below is information about three types of outdoor signs you should consider using for your business.

Electric Signs

Electric signs are a good choice if your business is open at night. These signs can display any message that you want, and you can easily change the message. This is because you can program the signs to show a certain message and can choose the color of the lights that you want to use. You can also have the message slide so that you can display more than one message on the sign.

Some electric signs can be expensive, however, so this is something to consider as well. These signs do require maintenance, and you would have to hire a professional to repair the sign if something breaks. However, the benefits of electric signs may be worth it to you. 

Back-Lit Exterior Signs

There are also signs that are backlit, which work well at night as well as during the day. The letters you have on the sign have a light behind them so that the message and advertisement you put on the sign is easily seen.

You can choose the color of lights that you want to use, and even have a different color for each letter on the display if you prefer. It is important that you choose the right colors. For example, bright colors will stand out well if they are on a dark background.

A-Frame Exterior Signs

A less expensive option you have is A-frame signs. These signs are made of wood, and you write the message that you want to be displayed on the sign. This message is generally put on a wipe-off board so that you can easily change what is on the sign each day when needed.

An A-frame sign will work best if you are in a busy area where people walk past your business. This is because people from far away, such as drivers, will not see the sign as well. A-frame signs are also not large or tall enough to be easily seen from a far distance.

Talk with a company that makes outdoor signs, like Apogee Signs, to learn much more about these, and other types of signs that are available for you.